The Mazda MX-5 Cup presented by BFGoodrich® Tires is among the most hotly contested & affordable, professional single-make championships in the US. Simply stated, it’s the best value in sports car racing.
In this week two article series, “Building Motorsports Audience Through Esports,” Jim Bowie spoke to why virtual racing will reach new heights. In this segment, we turn to a current Mazda racer and iRacing specialist Mark Polunin to speak to why sim racing is currently being consumed at the rate it is.
In yesterday’s article, “Sim Racing is Just Getting Going,” Jim Bowie spoke to why virtual racing will explode. In this segment, we continue on this topic, homing in on the role of the big prize and how to incentivize participation behind the wheel – key in growing audience who can appreciate the sport. iRacing […]